Background Art
With my art usually revolving around characters and stories, I really enjoyed stepping out of my comfort zone when creating a set of pastel-style concept art pieces for the background of a whimsical advertising campaign.
We even did a more detailed polished set design taking inspiration from American national parks like Yosemite. Eventually the ad film used a more realistic approach, but we learned so much in the process of trying all these different artistic approaches.
We even did a more detailed polished set design taking inspiration from American national parks like Yosemite. Eventually the ad film used a more realistic approach, but we learned so much in the process of trying all these different artistic approaches.
